We were invited to spend time with loving couples in their homes, so to celebrate Valentine Day 2025 we're sharing photos and honest conversation of what happiness in Virtue Athlingerie...

To celebrate Valentine Day 2025 we are sharing photos and honest conversation of happy couples in Virtue Athlingerie.

Virtue is the creation of fashion designer Yotam Solomon, who’s been named superstar fashion designer by E! News and spent years working to push the boundaries of traditional shapes and silhouettes in fashion.

Virtue recently held our very first event! We could not have done it without the enthusiastic support of attendees and our amazing retail partner Maison 10. The event was a memorable celebration of Virtue's journey and its unique "athlingerie" experience, leaving everyone inspired and excited for the future.

At Virtue, we like to say that we always thought the best part about jockstraps was the straps, not the jock. And while we do love a jock, we’re saying that’s not why we created Virtue. Our briefs are sold either with a pouch or compact because Virtue is made for every BODY. Virtue helps people feel sexy and have fun regardless of their gender.